The following information is not intended to be factual but is a class writing assignment from July 2026 to August 2026 at the S.I. Newhouse School of Public Communications, Syracuse University. All information is intended to be sourced appropriately.
Outside of my group work, I focused on the Levi's brand for majority of my writing. This brand stood out to me as it is well integrated into American culture and has a lot of rich history that makes the brand stand out among other clothing brands.
This is an example of an email pitch that could be used to explain the launch of a new line of shoes that is related to the 250th anniversary of America and goes along with the New Release you can find on the right
This is an example of a News Release that promotes a new Levi's shoe line that features a modern take on their old line from the '70s. This news Releases uses the 250th anniversary of America as well as the historical importance of Levi's to show why they are a brand that can provide this product to consumers
This is a group project where we looked into a specific demographic visiting a specific city for an occasion. For this example, our group looked into Gen-z going to Austin, Texas for a bachelorette party. We looked into one specific company and navigated different paid, earned, shared, and owned marketing.
These are talking points for a media briefing, here I role-played as an allergist that was giving information for a product re-call that was related to nail polish.
